{"product_id":"go-to-market-strategy","title":"Go-to-Market Strategy","description":"\u003cp style=\"font-size:17px;line-height:1.6;max-width:70ch;\"\u003eA three-week strategy engagement that ends with a plan your team can execute on Monday: which markets, which channels, in what order, at what price, with what budget — and what it should return.\u003c\/p\u003e\u003cdiv style=\"font-family:monospace;font-size:11px;letter-spacing:2.2px;text-transform:uppercase;color:#A8861D;margin:28px 0 10px;\"\u003eWhat you get\u003c\/div\u003e\u003ctable style=\"width:100%;border-collapse:collapse;\"\u003e\n\u003ctr\u003e\n\u003ctd style=\"width:200px;padding:13px 18px 13px 0;border-top:1px solid #E5E0D5;vertical-align:top;\"\u003e\u003cstrong\u003eMarket and channel model\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding:13px 0;border-top:1px solid #E5E0D5;color:#3A3E4A;\"\u003eDemand, competition and unit economics per market and channel, on your actual price points — not category averages\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:13px 18px 13px 0;border-top:1px solid #E5E0D5;vertical-align:top;\"\u003e\u003cstrong\u003ePositioning and pricing\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding:13px 0;border-top:1px solid #E5E0D5;color:#3A3E4A;\"\u003eWhere you sit against local competitors, what to charge per market after fees and shipping, and how to present the brand to a buyer who has never heard of it\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:13px 18px 13px 0;border-top:1px solid #E5E0D5;vertical-align:top;\"\u003e\u003cstrong\u003eOperating plan\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding:13px 0;border-top:1px solid #E5E0D5;color:#3A3E4A;\"\u003eSequenced 12-month roadmap: launches, systems, hires, budgets, with owners and dates\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:13px 18px 13px 0;border-top:1px solid #E5E0D5;border-bottom:1px solid #E5E0D5;vertical-align:top;\"\u003e\u003cstrong\u003eForecast\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding:13px 0;border-top:1px solid #E5E0D5;border-bottom:1px solid #E5E0D5;color:#3A3E4A;\"\u003eRevenue, margin and spend model per quarter, with the assumptions written down so you can challenge them\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e\u003cdiv style=\"background:#EFEAE0;border-radius:6px;padding:22px 26px;margin-top:26px;\"\u003e\n\u003cdiv style=\"font-family:monospace;font-size:15px;color:#12141C;font-weight:600;margin-bottom:6px;\"\u003ePRICE FROM  ·  3 WEEKS\u003c\/div\u003e\n\u003cp style=\"margin:0;color:#3A3E4A;\"\u003eCredited against any project we then execute. Built by people who have owned the P\u0026amp;L consequences of their own recommendations.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Pleroma","offers":[{"title":"Default Title","offer_id":54814821253457,"sku":"PL-GTM","price":2390.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1075\/7629\/5761\/files\/go-to-market-strategy-bold-card.webp?v=1789596082","url":"https:\/\/www.pleromacommerce.com\/products\/go-to-market-strategy","provider":"Pleroma","version":"1.0","type":"link"}