Marketing & Growth

Acquisition and retention run by operators. Paid media, marketplace advertising, SEO and content, creative production, Klaviyo retention, loyalty and subscriptions, creators and UGC — measured on margin, not vanity metrics.
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  • Landing Page
    $1,490.00

  • Influencer & UGC Programme
    $1,690.00

  • Loyalty & Subscriptions
    $2,090.00

  • Klaviyo Email Orbit
    $3,290.00

  • Creative Production
    $1,090.00

  • SEO & Content Programme
    $890.00

  • Marketplace Advertising
    $790.00

  • Paid Media Management
    $990.00

Questions & answers — Marketing & Growth

Do you run paid advertising?

We have, at 10.6 to 16× ROAS across Google, Meta, TikTok and Allegro Ads. In our plans we own the content side, landing pages, feeds and measurement, and direct the media buying done by your agency or our partner. Campaigns never leave our field of view; we simply do not invoice for the media buying.

What does SEO look like for an online store?

Category and product pages built for the queries people actually type, technical health, structured data, internal linking and a content programme of blog and FAQ pages that answer buying questions. We work from search data in Senuto and Semrush, not from guesses about keywords.

Can you write blog and FAQ content that also works for AI search?

Yes. Pages structured as clear questions and answers with FAQ schema are what both Google and AI assistants extract from. We write for the person asking and mark it up for the machine reading it, which is exactly how this page is built.

What do you do with Klaviyo?

Email and SMS automation: welcome, abandoned cart, browse abandonment, post-purchase, win-back and replenishment flows, segmented campaigns and a loyalty programme where it makes sense. Flows are built against your real order data so they trigger on behaviour, not on calendar dates.

Do you produce ad creatives and product graphics?

Yes, in-house: static and video creatives for Google, Meta and TikTok, product graphics for listings, and landing pages built to match the ad that brought the visitor. The creative is prepared per channel because a Meta creative dropped into TikTok underperforms.

Can you fix our Google Merchant Center and product feeds?

Yes. Disapprovals, missing GTINs, wrong categories, price mismatches and policy flags are the usual causes of a feed underperforming. We clean the source data, structure the feed properly and keep it that way, because Shopping campaigns are only as good as the feed under them.

How do you measure marketing results?

Against orders and margin, not platform-reported conversions. With server-side tracking in place we compare what each platform claims with what the store actually recorded, and report MER alongside ROAS so that ad spend is judged against the whole business.

Do you do conversion rate optimisation?

Yes, from analytics and session data rather than opinion: checkout friction, product page structure, search, filters, trust signals and mobile behaviour. Changes are tested where traffic allows and measured against revenue per visitor.

Can marketing work on marketplaces too, not just the store?

It has to. Allegro Ads, Amazon advertising, listing optimisation and promotions are part of the same growth plan, with budgets judged by channel margin. Most of our clients make a large share of revenue on marketplaces, so a store-only marketing plan would be missing half the picture.

What do you need from us to start?

Access to the store, analytics and ad accounts, your product data and a conversation about margin by category. Within a week you get a growth plan with the first three things to do, and we usually start on those the same week.