Omnichannel that works
Challenges and solutions for owner-run brands: store, marketplaces, data and processes run as one operation.
- 34pages
- 22diagrams
- EN + PLlanguages
- PDFA4
Download link by email right after checkout. EN and PL included.
Contents
- 01Omnichannel today
- 02Twelve challenges and solutions
- 03Five-step action plan
- 04How we do it, solutions map, glossary
The same challenges as enterprise omnichannel guides, with solutions sized for a team of five to fifty: Shopify as the store, BaseLinker or Linnworks as the integration layer, marketplaces as channels, one catalogue as the source of truth.
Twelve challenges in three groups: organisation, technology and processes. Each one is a diagram, the problem and a concrete fix, linked to the service in which we do that work.
A five-step action plan with tools you can use this week: a channel scorecard, a premortem, a keep / extend / replace decision tree and a 90-day roadmap.
- 01 Omnichannel today
- 02 Twelve challenges and solutions
- 03 Five-step action plan
- 04 How we do it, solutions map, glossary
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How do I get the file?
A download link arrives by email right after checkout, including for the free ebook. The file is an A4 PDF with clickable links.
Which language is it in?
One purchase gets you both versions: English and Polish.
Do I get a VAT invoice?
Yes. EU businesses with a valid EU VAT number receive a reverse-charge invoice.
What about new editions?
New editions of the same title are sent to buyers at no extra cost.
Can I return an ebook?
Yes. You have 14 days from purchase to get a full refund, no reason needed. Email matt@pleromacommerce.com and the money is back within 2 business days. Details in our refund policy.